Adding the WOW Factor to Print Through Augmented Reality

by Brianne French-Sorgini Augmented reality, or AR, is a live view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data. It blends our idea of our physical,...

Why Print Is Alive & Revitalized: How Paper Can Change Your Life

We’ve all heard it before—the mantra of ‘print is dead.’ While there are new blogs and digital businesses opening up left and right, the need for print products is just as real as ever. Sure, a paperless statement from your bank may be great—less documents that need...

Business Cards for Dummies: Minimalism in the Digital World

If you think print is dead, think again. If there’s one piece of paper that will never go out of style, it’s the business card. While we may direct clients to our twitter handle, LinkedIn account, and Facebook page, there is something dazzlingly professional and...