Link Round Up: What We’re Reading

Check out which design blogs have caught our attention and inspired us at VPM! It seems as though doodling is not dead and ice cream cone art is in. Get ready to channel your inner child. youthedesigner.com Here are 10 intoxicating beer packaging designs—need I say...

Paper Tips: How to Choose the Right Paper

Regardless of equipment and using effects, such as embossing or foil stamping, choosing the right paper is essential to the design and production process. If you don’t know your options, speak with one of our representatives. Of course, here a few questions to keep in...

Industry Insider: How to Use Color in 3 Basic Ways

When it comes to design, color is crucial to setting the perfect tone. How color is used in conjunction with typography and contrasting colors makes a world of difference, as they can energize or cool down a mood. By applying color theory to design, the eye will...

Industry Insider: Typography in 4 Simple Steps

We understand how exceptional design can captivate an audience. For us, we embrace duality as we seek to intertwine easy-on-the-eyes smoothness with careful contrasting. If you can’t easily spot the focal point, rethink your use hierarchy and typography–be sure...