Check out what’s caught our attention at VPM this week!

If you blink, you’ll miss the entrance to the most authentic Japanese restaurant in New York City. Slip inside the entrance (or more like a crack in the wall), find the unmarked stairwell, and descend into an underground world of this city’s finest Asian cuisine. Be sure to make a reservation to get directions so you don’t get lost!

Ben and Jerry’s 

This season’s most popular beverage in Brooklyn is vinegar. Yes, you read that correctly.

The Gothamist

Deep fried candy corn actually exists. Take a look, and let us know if you’re as scared as we are about it.

Elite Daily 

What’s the secret weapon to producing new, compelling content marketing? Old, forgotten content. 

At VPM, we understand NYC’s need for high quality material produced at the fastest speed—maybe that’s why we chose blue for our logo. Check out this infographic that tells you what the color of your brand’s logo says about your company.


From Harlem to Herald Square, these are the best burgers in 33 Manhattan neighborhoods.