“I like to stick to a specific aesthetic for my Instagram: monochromatic, with lots of aerial photography—usually showcasing Chicago and other urban centers. Black-and-white because it takes time out of the equation. I can shoot a great black-and-white image today and you wouldn’t know whether it was last week or 20 years ago.” (entire quote hyperlinked)
Jason M. Peterson’s Instagram account is one that we’ve recently spent hours persuing for urban, monochromatic inspiration. His black and white gallery displays predominately cityscape scenes of Chicago that are striking in contrast and exude exactly what he seeks to create in his photographs (and what we love most about them), a timeless essence.
While there are no doubts that his account is sure to stun you, his impressive resume speaks volumes. As a photographer and CCO of Havas, Peterson has created and worked on campaigns for Kanye West, the NBA, and Coca-Cola, just to name a few. “My Instagram has over a half a million followers and has lead to opportunities (such as a short collaboration) with PacSun, shooting for Dom Perignon in Iceland, the Chicago Bulls, and ESPN,” said Peterson in an interview for the Manual. “And last CES, Instagram hosted me as a featured speaker to top marketing executives in order to help explain instagram as a branding tool for individuals and companies.”