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UV coating is a popular coating technique due to its multifaceted ability to act as a protective seal, enhance color, and add a decorative finish. Additionally, its high quality look, versatility, and affordability make it an extremely appealing application. For those looking to add a bit of creativity to their print materials, a variation of UV coating called Spot UV can achieve this without the use of costly specialty techniques (foil stamping, embossing, etc.), which are more commonly used to create ornate printed materials.

Spot UV is a technique where UV coating is applied to a particular spot on a piece of printed paper. Its primary use is to easily add an embellishment that is effective and stands out, but is not particularly costly. This technique is commonly used on business cards to subtly emphasize text or highlight a design. In turn, it can also be used to accentuate and define lines and objects in larger printed materials, such as catalogs and brochures, to pronounce particular areas and add an overall dramatic effect.

Interested in learning more? Contact us about incorporating Spot UV into your company’s print materials!